Our Mission

We believe that there are many training opportunities in Iraq that are not tapped.

Many companies are offering a variety of training opportunities, yet many people do not have access to those opportunities. 

This is where ASAS comes into play, we are the link that the unskilled laborer and the training opportunity meet.

We are actively looking to bridge the gap between the two sides that need each other more than ever.

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Our Vision

We believe that the future cannot be built without a solid foundation, and as of today the labor force responsible for that future is being built on a brittle foundation. What we are offering is hands-on training that cuts through the unnecessary fat and goes directly to the core needs of the market.

We believe that ASAS, Arabic for foundation, will be the foundation that fresh graduates and unskilled manual laborers will build upon as they enter the market.

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Our Targets

Our targets are segmented into three categories. One, fresh graduates. Two, manual laborers. Three, current employees and business owners. 

As for the first segment, we want to attract fresh graduates to push them towards entering the labor market through training opportunities that will develop their hard and soft skills based on their preferences and the path that they believe most befitting them. Then trying to match them with opportunities within the market that utilize their skills and passion.

As for the second segment, we want to develop the pool of manual laborers in Iraq who are stuck using 20th century technology and are not up to the technological advances that happened within the manual labor market globally. We want to provide the kind of hands-on training that will serve them to improve their employment opportunities and to link them with a larger pool of opportunities, once their skills match the modern global standards.

For the third category, the business owners and current employees who are in need of some assistance that would benefit them in improving their career trajectory and running their business according to international standards. We are offering them the training that would cater to their needs and would improve their performance to match what is expected of them.

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Our Values

Our organization believes that it is everyone’s shared responsibility to push forward the private sector in Iraq. Stemming from that belief, we take upon ourselves to play our part into making the Iraqi private sector a place of prosperity by providing certified training, done by certified trainers, to create the labor force needed to pull the private sector by its bootstrap.

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Our Services

  • Training job seekers, current employees, manual laborers and trainers with certified training courses.
  • Facilitating job opportunities and linking Asas alumni with those opportunities.
  • Engage the Iraqi private sector with social responsibilities.

Meet Our TEAM

We are idea generators, goal seekers, challenge-thirsty professionals, creators of unique Internet projects. We deliver unconventional solutions, combining the most advanced web technologies
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Penny Hintze

CEO
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Bryan Williams

Project Managment
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Deborah Lynn

Co Founder